We all struggle teaching idea generation, problem validation and customer interviewing in a way that fully engages our students.
Not only are we competing for our students’ attention, our methods for teaching business model validation are uninspired – especially when many of our students don’t want to be entrepreneurs.
Building an Experiential Curriculum
So what can our 1,100-strong community of teachers do about it?
Build our own experiential curriculum.
We need a curriculum that motivates our students to learn skills like:
- Quality idea generation
- Customer interviewing
- Problem validation
With immersive exercises, experience labs, and relevant case studies our students connect with.
We’ve drafted the ideal curriculum and a comprehensive resource guide we’d like to see for our community. Now the question is, should we build it?
We invite you to preview our Experiential Entrepreneurship Curriculum and let us know if you would use it in your classroom, and if not, why not.
We are practicing what we preach, validating demand for a solution to our struggle of teaching idea generation, problem validation and customer interviewing in a way that fully engages our students.
Want more of this?
Subscribe here to be the first to get these in your inbox.
Missed Our Recent Articles?
Whether you are new to our community of entrepreneurship educators, or you’ve been contributing for years, we wanted to give you a list of the posts our community finds most valuable:
- Videos to Improve Student Presentations. Here are videos to teach students to deliver presentations that make their audience feel something.
- The NEW Marshmallow Tower Challenge: This revised version of the Marshmallow Challenge is a really fun way to teach the importance of iteration, experimentation, and the value of failure.
- Marketing MVPs. In this experiential exercise, students launch real ad campaigns on Facebook and Instagram to test demand for their MVPs
- Top 5 Free Entrepreneurship Lesson Plans. Need to refresh your entrepreneurship lesson plans? Here’s our top 5.





